Our Value

Our Value

The Massoud Difference

We're not the usual furniture manufacturer. In fact, you might say that’s our defining characteristic. We’re different. Surprising. That’s the main thing “about us.” So what’s the difference?

Store front

Nobody Runs Our

Business but Us

We’re family-owned-and-operated. Not many of our competitors can say that. And the personal attention that a family gives its own business has made a real difference. 60 years of excellence have proven that again and again.
Stitching machine
But even a family’s dedication isn’t enough. Skill is needed, too. Fortunately C. E. Massoud had a strong business background, plus a business education at S.M.U. Chuck Massoud has a business degree, also from S.M.U., as well as the experience he gained working in real estate and banking after graduation. So when he joined his father, he brought a wealth of assets along with him, including a lifetime growing up in the business itself.

People Depend on Us, Because They Know They Can

Ask almost anyone who’s done business with us what word comes to mind when you mention the name Massoud, and the response is likely to be “integrity.”


We remain firmly committed to the ethical standards that have set us apart for half a century. That means reliable customer service, responsible business practices, and honest values. Massoud is a name you can trust. Yes, others make similar claims. So we invite you to put ours to the test. You’ll see. At Massoud, we deliver. And that’s the real difference.



Made in U.S.A.

Made Here, Sold Here, Enjoyed Here

We’re American-made. In an era of off-shoring, all our pieces are still created right here in the U.S.A. and the result is a quality difference you sense immediately. From the kiln-dried hardwood frames to the finest leathers and fabrics to the meticulous craftsmanship, our furniture is solid. Durable. Made to last generations.